LG Group is strengthening its alliances with global big tech companies such as NVIDIA and Palantir to secure leadership in the next-generation artificial intelligence (AI) market.
The strategy aims to maximize synergy effects through the ‘One LG’ strategy, which consolidates affiliate capabilities by building a comprehensive AI ecosystem encompassing manufacturing, robotics, and data centers, going beyond simple technological collaboration.
According to industry sources on March 16, LG affiliates are collaborating with companies holding global AI dominance to achieve tangible results.
The most notable area is physical AI, where LG Electronics is developing its own physical AI model based on NVIDIA’s general-purpose humanoid reasoning model ‘Isaac GR00T.’
Utilizing NVIDIA’s robot development platform, the company is conducting field demonstrations of intelligent robots and enhancing the sophistication of its robotics technology.
LG Innotek has also moved to preempt the high-precision camera module market by jointly developing a ‘vision sensing system’ that serves as the eyes of Boston Dynamics’ next-generation robot ‘Atlas.’
In the AI transformation (AX) sector, LG CNS’s collaborative efforts are particularly active.
LG CNS recently signed a strategic partnership with U.S.-based Palantir Technologies and is supplying Palantir’s enterprise AI platforms ‘Foundry’ and ‘AIP’ in forms optimized for Korea’s manufacturing, energy, and logistics industries.
The LG and big tech alliance is also accelerating the structural improvement of manufacturing sites.
LG Electronics and LG Display have adopted NVIDIA’s digital twin platform ‘Omniverse’ and physics-based AI platform ‘PhysicsNeMo.’
Through ‘Omniverse,’ simulations can now be conducted in virtual environments identical to actual factories, while ‘PhysicsNeMo’ has dramatically reduced the time from product development to mass production.
LG Innotek has partnered with Intel to implement AI vision inspection solutions across all production processes, reducing product defects to nearly 0%.
These movements by affiliates are being closely coordinated under the unified ‘One LG’ strategy.
A prime example is the ‘AIDC Tech Show’ held at Microsoft’s U.S. headquarters at the end of last year, attended by major affiliates including LG Electronics, LG Innotek, LG Energy Solution, LG Uplus, and LG CNS.
At the event, LG showcased its capability to provide all infrastructure necessary for data center operations at once, including heating, ventilation, and air conditioning (HVAC), energy storage systems (ESS), and total power solutions.
In fact, based on this competitiveness, LG has secured a hyperscale AI data center project worth 100 billion won in Indonesia.
The AI model ‘EXAONE,’ developed by LG AI Research, which was established under the leadership of LG Group Chairman Koo Kwang-mo, learns from vast data across affiliates including manufacturing, robotics, and telecommunications, serving as the ‘brain’ and core engine of the ‘One LG’ ecosystem.
An industry insider said, “In this era of great AI transformation where boundaries between industries are collapsing, companies like LG that possess both hardware and software—from robots, batteries, and sensors to system integration and AI models—are rare,” adding, “The successive collaborations with global big tech are also the result of LG’s unparalleled manufacturing capabilities and ‘One LG’ system being recognized.”
